Five Rules For Running A Successful Pay-Per-Call Campaign

Five Rules For Running A Successful Pay-Per-Call Campaign: "Although it’s been around for years, pay-per-call advertising may be finally hitting its stride. Greg Sterling, a Contributing Editor at Search Engine Land, recently wrote:
We’ve long known that calls are much more valuable than clicks to small businesses in particular, but also to many larger entities with call-center sales operations. However… it’s [...]



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